Archive for Resources

Business Blog Basics To Attract New Clients And Make More Sales

Interview with Michelle Salater, CEO of Written By Sumer.

The recording will be up for a few days for those who couldn’t listen live.
You’ll want to take a few notes and write down the a-ha’s so you can implement them on your own blog!

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The day after the call, I implemented just one of her suggestions and I’ve already seen an increase in subscribers!

Here are a few links mentioned on the call!

Technorati – State of the Blogosphere

HARO – Help A Reporter

I Love My Blog Webinar – by Michelle.  I’m excited to attend this – she’s going to cover topics about content creation, how to write about things your audience craves, and how to make blogging a strategic part of your business. And there are prizes! No charge to attend, just sign up!


Do The Work Your Follow Friday SoundAdvice

Do The Work
by Steven Pressfield



Get a copy of the book today.
Right now.
It’s been made available at no cost to you. (see below)
You have no excuse.
Anyone who has struggled to get things done – big things – your dream things – will find your internal weapon to resistance.

Find out how to start, how to finish and how to just keep the hell going!

“a child has no trouble believing the unbelieveable, nor does the genius or madman…it’s only you and I, with our big brains and tiny hearts, who doubt and overthink and hesitate.” Listen to your dream, and work hard to beat “resistance” and “rational thought.,” that inner voice that chatters with all the reasons why you can’t.

With chapters titled: Start Before You’re Ready; Stay Primitive; and Swing for the Seats – this isn’t just an intellectual exercise, but a map for getting your stuff – your work – done.

A way to push past all the reasons why not and the method to cling to the reason why.

The book is an easy read. I followed the suggestion in the forward and read it through, stopping just once.  I went back and read it again – this time, noting things that really resonated with me.  I suspect this is the type of book that I will read again when I’m in a different place in my life and I’ll glean other bits of wisdom that make sense to me just then.

The kindle version of the book is available at no cost thanks to GE.
No kindle? No problem.
Download the free Kindle for PC and then claim your free copy of the book.
Or go old school and buy a copy.

Steven Pressfield’s book Do The Work is part of the Domino Project. Created by Seth Godin and “powered by Amazon”. The concept is simple. The name is from the idea of the domino effect; that powerful ideas spread quickly and easily from one person to another.

Follow Steven on Twitter

What part of the book speaks to you?

SoundAdvice Resources: HARO

 

 www.helpareporter.com The brainchild of Peter Shankman, HARO has become the go to resource for journalists.  Started as a Facebook group – the service connects reporters with sources, in a credible way.    How can this help you, the small business owner?  Take advantage of the daily opportunities to pitch your story and get media coverage for your business. 

  Sign up to receive the 3 time daily emails.  There’s no charge for reporters or sources.  You can receive the entire list of media requests or just subscribe to the topics that interest you like Biotech and Healthcare or Business and Finance and others.  Each request has a brief description and details for contact. 

  Not sure how to pitch or respond?  Most requests are specific, so comply with what they ask – but do add your special touch and style.  Keep your initial pitch short but interesting.  Most reporters will ask for contact info so they can follow up and get more details if they decide to use you as a source. 

  This is a great way to get publicity – and promote yourself as an expert in your field.   Be sure to let me know when your company or information is used in a story!